Wednesday, February 17, 2016

New York Wineries Exhibit at Boston Wine Expo

Nearly two dozen New York state wineries showcased their products under the Taste NY Pavilion at the 25th annual Boston Wine Expo this past weekend. 

The Boston Wine Expo is the Northeast’s largest wine and food event and draws about 8,000 distributors and consumers. New York wineries from Western New York to Long Island connected with new business opportunities and reached new consumers during the two-day event.
“New York state is home to some of the best wines in the world," Gov. Andrew Cuomo said.  “Through the Taste NY initiative, New York wineries have earned well-deserved national and international acclaim, and we are thrilled to build on that success this weekend.”
This marks the second year New York state has had a presence at the Boston Wine Expo. Eight wineries from Western New York, the Finger Lakes and the Capital Region will be participating for the first time. 

The Boston Wine Expo is regarded as one of the premier wine trade and consumer shows in the country. Now in its 25th year, the event features seminars, tastings and networking events, and continues to be open to both distributors and consumers.
To help consumers purchase and remember their favorite wines, the Expo has partnered with the Drync app. Consumers get wine details in seconds by taking a photo of the front label and can order New York state wines through the app for in-store pick up or delivery from their favorite retailer. 

Expo attendees also used the app to vote on their favorite wines at the show by scanning the labels, which Drync and the Expo will broadcast as the "Top Trending” wines.
Jim Trezise, president of the New York Wine and Grape Foundation, also conducted a seminr at the expo titled, “Class by the Glass: The Taste of New York Gold.” He showcased a range of New York state wines, all of which have won gold medals at major wine competitions.

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