Dozens of representatives from the retail food and restaurant industries, as well as culinary instructors and dieticians, have signed up for four tours this week as part of May Beef Month activities for the New York Beef Industry Council.
The tours will take place in the Hudson Valley, Central New York, the Capital Region and the Western NY/Finger Lakes Region. Local media are encouraged to attend these events to learn more about the beef industry here in New York state.
“I had a great meeting recently with our friends at the New York Beef Industry Council and see tremendous opportunities for our Department to work with this important agricultural industry in the future,” said Ag and Markets Commissioner Richard Ball.
“Beef is a staple at our world class steakhouses, restaurants and retail establishments here in New York. It’s available year-round and part of a healthy diet," he said. These tours are just one more way that New York agriculture is connecting the dots between producers and consumers. I plan to personally be at the event in Westerlo on Thursday.”
All four Beef Month events will take place from 10 a.m. to 2 p.m. at the following locations:
- May 20 – Millbrook, NY/Walbridge Farms (Hudson Valley)
- May 21 – Truxton, NY/New Penn Farm (Central NY)
- May 22 – Westerlo, NY/Golden Acres (Capital Region)
- May 23 - Medina, NY/SK Hereford (Western/Finger Lakes Region)
In New York state, there are over 13,559 cattle farms with 1.45 million cattle that supply nutritious, wholesome beef to consumers. These farms contribute to New York State’s economy by generating more than $294 million from the sale of cows and calves.
Jean O’Toole, director of public relations for the New York Beef Industry Council, said, “This is a great opportunity for influencers in retail, nutrition and food service to be able to convey to their customers where their food is coming from. We look forward to a great week of beef tours across the various regions of New York State.”